436. From Zero to 200,000 Customers with Hey Bud's Alex Roslaniec

My guest today is Alex Roslaniec, hes a co-founder of fast-growing skincare company, Hey Bud.

Hey Bud was founded just 4.5 years ago, and is today available in 130 countries, boasts 200,000 customers, and is stocked in 400 Priceline stores across Australia.

We discussed:

1. How Hey Bud differentiated itself in a saturated cosmetics and skincare market
2. The power of online reviews
3. The role of influencer marketing
4. How being beholden to algorithms and pay-per-click ads can be the undoing of a business
5. How Hey Bud got a distribution deal with Priceline, marking its move from online into physical retail
6. The perils of manufacturing
7. The regulatory landscape for hemp-based products
8. How to hire great talent

And so much more.

There are so many actionable tips in this one for anyone building a business so strap yourself in for my conversation with the one and only, Alex Roslaniec.

Resources and Links

• Hey Bud Skincare: https://heybudskincare.com (get 15% off with FUTURESQUARED15)
  

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